Everyone wants to be #1 in Google. And if you’re not number 1, you are most likely vying for the next two positions. This is because the top 3 positions are the ones that bring in the most money. In the extremely competitive world of cyberspace, everyone certainly wants to be the top dog.
As if that’s not enough challenge for the site owner, your products reputation management online is open to slander and libel–whether its from legit competitors or just internet savvy nerds who want to see reputations fall.
Its true that the competition is getting fiercer with all companies in virtually any industry vying to land the precious first result of any search engine. Just how dirty you want to play the game depends on you. You can try to push yourself up the ranks. You can also decide to push negative reviews of the products up the ranks as well. This is why it is important to do reputation management to protect your image online.
Getting to the #1 spot is hard. Protecting yourself from defamation of character is much, much harder. Are you a victim of predatory online practices? Here are some things that you can do to manage your reputation online.
One, do nothing and pray that the market knows better than to take them seriously, and that the ruckus will fade way sooner than later. Two, send a legal letter against the site owner for defamation of character with a court injunction to remove the offending content. Three, get professional help by means of a competent search engine reputation management company who can provide reputation online repair services. They can reverse the situation and bring down the offending site several pages down the search engine where they can do no damage.
Clearly, the first option wont get your anywhere and will only cause more damage to your already tarnished reputation. Negative publicity about you could linger in the internet for a long time, and a potential customer could stumble upon it and take it as a fact. As a result, your business could lose revenue due to all the defamation slander floating around the web.
What about litigation? The second option is the traditional big business way to scare website owners into pulling down content that is slanderous. For some websites, you will be able to get your way. For others, they will call your bluff and you will have to drag your butt to court. There are not only time and litigation expenses but it will also continue to take its toll on your brand because the content will not be pulled down immediately. In fact, you may have to wait until the court decides in your favor so you might as well just go ahead and do search engine reputation management.
Any astute businessperson will tell you that protecting the brand is most important, and the worst thing you can do is to do nothing at all. Every sale lost due to that content is lost revenue. Your online presence need not be a sinking ship. Plug the hole. Read up on brand protection and reputation management online, or get these services from a professional.
Annihilate upset ex-assistant defamation of character off the Internet. Get a FREE defamation of character anaysis immediately by calling (800) 825-9500.